KENDA Tire Grabs Hold of GEICO EnduroCross for 2014

KENDA tire returns as the Official Motorcycle Tire of the GEICO AMA EnduroCross Championship, fueled by Monster Energy and presented by Lucas Oil for 2014.

KENDA tire returns as the Official Motorcycle Tire of the GEICO AMA EnduroCross Championship, fueled by Monster Energy and presented by Lucas Oil for 2014.

KENDA is returning as the Official Tire of the GEICO EnduroCross Championship in 2014. EnduroCross contenders Kyle Redmond (shown) and Cory Graffunder will also use KENDA tires exclusively in the series.
KENDA is returning as the Official Tire of the GEICO EnduroCross Championship in 2014. EnduroCross contenders Kyle Redmond (shown) and Cory Graffunder will also use KENDA tires exclusively in the series.

KENDA Tire has announced today that it will return as the Official Tire of the GEICO AMA EnduroCross Championship while also noting that series contenders Cory Graffunder and Kyle Redmond will be racing on KENDA tires exclusively throughout the 2014 season.

With a solid reputation for developing and manufacturing state-of-the-art competitive tires at lower price points than many of their competitors, KENDA has a seven-year history of supporting GEICO EnduroCross, and the Taiwanese company continues to be a key factor in the sport’s rapid growth. With AMA EnduroCross entering its eighth season as a multi-round, championship series, American KENDA Motorcycle Marketing Manager Gus Niewenhous said that KENDA looks forward to another year of intense racing action in front of the best fans in all of motorcycling.

“KENDA is proud to be the Official Tire of the EnduroCross series once again,” Niewenhous said. “We continue to believe the variable race conditions, talented riders and hardcore fan base of real motorcyclists present at each EnduroCross round is the absolute perfect showcase for KENDA and our full line of high-performance tires.

“For 2014, KENDA is exceptionally excited to welcome EnduroCross front runners Cory Graffunder and Kyle Redmond to the team,” Niewenhous added. “Graffunder and Redmond will be using KENDA tires exclusively during the entire 2014 season. The intense proving grounds of EnduroCross will accelerate our development of the next generation of KENDA products. Fans can look for announcements on new products soon.”

KENDA’s increased investment in EnduroCross comes as the series shifts into overdrive—increasing its race count to nine cities, including two new cities/venues for 2014, according to Lance Bryson, Director of Sales and Marketing for EnduroCross.

“KENDA is a top-level supporter of EnduroCross and, as the Official Tire, truly reflects the competitive spirit and innovation the top racers show each race weekend,” Bryson said. “Cory Graffunder and Kyle Redmond are excellent racer-ambassadors for the KENDA brand, and we are proud to have the KENDA team coming strong into the 2014 season.”

The Lucas Oil Productions team will again be producing one hour shows for the eight AMA EnduroCross events that will air on MAVtv. Check out www.MAVtv.com for more information.

Las Vegas will host the opening round of EnduroCross on Friday, May 2, during the Monster Energy Supercross finals weekend. Atlanta, Georgia and Salt Lake City, Utah will host first ever EnduroCross events in 2014 and the X Games Enduro X event in Austin, Texas, also will be included as a points-paying event for the GEICO AMA EnduroCross championship. The traditional EnduroCross finals in November will now be held Nov. 22 in Ontario, California.

For more information, visit www.EnduroCross.com.

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